INSPIRATION DAY 5

INSPIRATION DAY 5

SORÓ, Brazil

Red Fruits. Molasses.

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Origin: São Paulo, Brazil
Roast: Filter
Producer: FAF (Fazenda Ambiental Fortaleza)
Altitude: 1200 Meters
Varietal: Catucai
Process: Natural


Today, we are featuring your second coffee from Brazil. As the biggest producer in the world, Brazil has played an important role in the development of coffee but among many producers, there are some that are choosing to do things a little differently. We chose Soró as a perfect representation of the amazing work that producer FAF has done to transform Brazilian coffee. This lot offers smooth sweetness that is both complex and comforting, with notes of dark fruit, chocolate, molasses, and macadamia.

FAF was founded with quality and sustainability at its heart. In 2001, Silvia Barretto embarked upon a sustainable transformation of land that had been in her family for generations. Turning away from mechanisation and chemicals, she began producing coffee in a way that prioritised the environment. While production quantity reduced, quality soared and FAF is now working with more than 200 farms. 

THE CUP

Soró is a coffee with an abundance of rich flavour. Expect sweet jammy fruit, molasses, chocolate, and macadamia. Natural processing delivers a smooth body, fill the palate with sweetness.

ABOUT THE FARM

Fazenda Ambiental Fortaleza (FAF) made a radical change from conventional farming to sustainable practices in 2001. They have formed a centre of competence that is at the heart of the Specialty Coffee Movement across Brazil. All farm partners of FAF signed up for quality. Focusing on harvesting smaller lots of coffee that have particularly unique flavours. The network of farmers share information in order to innovate, evolve, and produce some of the region's most interesting coffee.

THE PROCESS

In contrast to many commodity focused Brazilian farms, FAF coffees are meticulously hand picked. Ripe cherries are harvested, sorted, and for our naturally processed lot, slowly dried on raised African style drying beds. With the outside fruit of the cherry left intact, this gentle process ensures the development of sweet, aromatic flavour.

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