At THE BARN, we are passionate about specialty coffee and setting new standards in quality and sustainability. As part of our journey to inspire coffee lovers around the world, we are looking for a Marketing Manager (m/w/d) to join our team and lead the marketing of our brand across all channels.
If you thrive in a dynamic environment and are excited about driving growth in both the online and offline space, this could be the perfect opportunity for you! As the Marketing Manager (m/w/d), you will have a key leadership role, managing all marketing touchpoints to build brand loyalty and expand our audience. In this role, you will:
APPLY HEREDevelop and implement the overall marketing strategy across digital and physical channels. Manage and grow our webshop and online subscription business by setting clear goals and performance metrics. Lead and mentor the webshop team, ensuring the team stays motivated, effective, and aligned with the company’s objectives. Oversee brand communication across online platforms, newsletters, social media, retail locations, and events. Drive customer acquisition and retention strategies, focusing on both online and offline customer experiences. Collaborate with internal teams and external partners to ensure cohesive campaigns and brand alignment. Analyze marketing performance and adjust strategies to ensure we reach KPIs and ROI targets.
We are looking for a hands-on leader who brings creativity, structure, and a strategic mindset. 3+ years of experience in marketing, with a focus on e-commerce, brand management, or subscription models. Strong understanding of online business strategies, SEO, and performance marketing. Proven leadership experience managing teams in dynamic environments. Knowledge of webshop platforms and subscription models is a strong plus. Strong communication skills in German and English. Passion for specialty coffee, innovation, and sustainability.
The opportunity to shape a leading specialty coffee brand with global reach. A vibrant and collaborative work environment in the heart of Berlin. Competitive salary and growth opportunities within a growing company. Employee discounts on our coffee, workshops, and more!
Berlin
Full Time Office Presence: Wattstraße, Berlin-Humboldthain Contract minimum: 1 year
You do need an EU passport or work permit